Individuals

Personal finance, explained with honesty and clarity

No mis-selling. No commissions. Just calm, structured guidance to help you make better decisions with your money — and protect your future.

1. Financial foundation

Set up the basics so your money stops leaking silently.

  • Budgeting that actually works in real life.
  • Managing loans, EMIs and debt wisely.
  • Building and sizing your emergency fund.

2. Investing without confusion

Understand how to grow money without gambling.

  • Mutual funds and asset allocation in simple language.
  • Long-term compounding vs short-term speculation.
  • How to avoid F&O and risky “hot tips”.

3. Insurance awareness

Know what protects you — and what only pays others.

  • Term vs traditional policies, ULIPs and more.
  • Health insurance basics for Indian realities.
  • Spotting mis-selling before you sign anything.

4. Tax clarity

Stop donating extra money to the government by mistake.

  • Understanding slabs, deductions and basic planning.
  • How investments and tax-savings fit together.
  • Common mistakes salaried people make.